Thursday, January 7, 2010

Ad of the day


This is from a Manhattan billboard for the company Weatherproof, which took an AP photo of Obama wearing one of its jackets on a trip to China, slapped their logo on it, and used it to advertise their company and what they're now marketing as "The Obama Jacket." Unsurprisingly this has provoked the ire of the White House, who notes that Obama isn't endorsing their company and that this all seems highly illegal. Nevertheless, the ad stays up because Weatherproof are intense assholes and complete media whores.

Now that Obama is pseudo-endorsing a jacket brand, what are other companies, like North Face or Columbia, going to do? Well if the These Bastards Marketing Consortium can offer a suggestion, we know one rugged world leader who would love to legally endorse a product in return for vast sums of money.


We're thinking the "Vladimir Putin Bear Skinning Knife", some sort of branded floppy hat or cargo pants, or perhaps some polonium lined boots. Drop us a line if you're interested.

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